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Smart property decisions in a shifting market

PROPERTY INSIDERS

  • Steve Kelso
  • 30th Apr 2025
Abt Our Leadership Steve Kelso Profile

Smart property decisions in a shifting market

With political shifts, interest rate uncertainty, and evolving market dynamics, many are asking if there's an optimal time to make their property move. Steve Kelso, Managing Director of NZSIR Nelson Tasman, explores the key factors that influence timing in today's market and shares insights from decades of local market experience.

While many try to "time the market," the reality is that New Zealand's property market operates on multiple cycles - seasonal patterns, economic cycles, and local market dynamics all play their part. What we're seeing now is a market adjusting to new political settings, with renewed investor confidence and shifting buyer demographics.

 

Seasonal considerations

Conventional wisdom suggests spring and summer are optimal selling periods, but my experience in the Nelson Tasman region challenges this assumption. Over the past decade, we've consistently achieved strong results during winter months, particularly for properties that stand out in their category.

There is no doubt that spring (September to November) is an ideal time to go to market when gardens are blooming and properties present at their best. While this season typically draws more active buyers looking to settle before the new year, our experience shows that timing isn't quite so simple. The summer months can bring exceptional results, particularly for properties in desirable coastal locations and holiday hotspots. However, the summer market can be unpredictable, with holiday periods creating natural lulls in buyer activity.

The key to a successful sale often lies less in the season and more in how well a property is presented and marketed to the right buyers. Properties that are well-presented, correctly priced, and strategically marketed can achieve excellent results, regardless of the time of year.

Market conditions that matter

Rather than focusing solely on timing, successful property decisions often hinge on several key factors:

Understanding your local property landscape

  • Current inventory levels - are there many or very few similar properties available?
  • Average time properties spend on the market in your area
  • Recent sales of comparable properties to establish accurate pricing
  • New developments or zoning changes that could impact future values

Key economic factors influencing property decisions

  • Current interest rates and forecasted changes
  • Banks' lending criteria and their appetite for different types of mortgages
  • Regional economic growth indicators, including employment and business confidence
  • Population trends, including migration patterns and demographic shifts

Assessing your personal position and readiness

  • Financial preparation - deposit availability, lending pre-approval, and serviceability
  • Lifestyle requirements - school zones, commute times, and community amenities
  • Job security and income stability for long-term mortgage commitment
  • Investment strategy - whether for capital growth, rental yield, or family home

The buyer's perspective

For buyers, timing can create advantages in the property market. The best opportunities typically emerge during mid-winter and holiday periods when there's naturally less competition and more motivated vendors. Lower competition during these quieter times means buyers can take their time to make decisions and often negotiate better deals with sellers.

We often see favourable conditions for buyers during times of market caution, typically due to fluctuating interest rates. Current conditions are particularly appealing for buyers—interest rates are low, the broader market is uncertain, and experts are predicting steady domestic growth over the next five years. With market strength gradually returning, now may be an ideal time for buyers. It will be interesting to see how long these conditions last before a seller’s market returns.

Making your move

In my experience, the "right time" to buy or sell is when your personal circumstances align with your property goals. While market conditions certainly influence outcomes, waiting for perfect timing often leads to missed opportunities. Rather than trying to perfectly time the market, focus on:

  • Getting clear on your financial position
  • Understanding your local market thoroughly
  • Having professional support in place
  • Being prepared to act when an opportunity presents

The most successful property decisions I've observed have come from buyers and sellers who have done their research, have clear objectives, work with experienced professionals, and are ready to make their move when an opportunity arises.

If you're considering a property move, focus less on timing the market perfectly and more on knowing what you want and being prepared. Working with an experienced and trusted real estate team that understands local, national, and international markets can make all the difference in achieving your property goals, regardless of the season or market cycle.